The great sporting achievements that mark the history of Wilier Triestina are not simply victories. They are the most authentic expression of our Culture of Speed.
And that culture has a face. More than one, in fact.
The face of Fiorenzo Magni, winner of the Giro d’Italia and master of the Flandrian cobbles. The face of Marco Pantani on Alpe d’Huez, of Damiano Cunego and Jakob Fuglsang at Il Lombardia, of Alessandro Ballan winning the World Championship in Varese, of Alessandro Petacchi wearing the Green Jersey at the Tour de France, and of Daniele Bennati, crossing the finish line on the prestigious Champs-Élysées. The face of Mark Cavendish who, aboard the Filante SLR, claimed his 35th stage victory at the Tour de France — the all-time record in the history of the race.
Every one of their achievements has been the concrete proof of a vision: that something unrepeatable can come from the encounter between an athlete and their bicycle.
For over a century, our bicycles have travelled the toughest roads and crossed the most prestigious finish lines in world cycling. But every victory has always been just a starting point.
